Agency: Advoc8 | Press: Review Journal, Dispatch | Creative Director/Art: Maria Samodra | Creative Director/Concept: Kindra Meyer
Google Investing Across America
Google approached us to help them host a series of groundbreaking and expansion events at key locations nationwide, with a focus on showcasing their investment in infrastructure, jobs, and local communities. Our solution was to design simple, eco-friendly pop-up kits that were easy to transport and generate excitement about what’s to come. The design drew inspiration from Google's iconic brand colors, blending them with a sustainable, eco-conscious aesthetic that balanced form and function. The space was thoughtfully curated to convey a sense of growth and connection, featuring communal picnic tables and vibrant succulent installations. Google Cardboards allowed attendees to visualize the future of upcoming data centers, while Google Pixels offered virtual tours of the sites. A playful pin map highlighted the tour’s journey, and speakers reinforced Google’s commitment to supporting the people, environment, and communities in each city.
EVENT ACTIVATION
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